Enthusiasm for trade fairs sweeps country

- POST REPORT, Kathmandu
Enthusiasm for trade fairs sweeps country

Nov 26, 2014-

Trade fairs have become a frequent event in Nepal as local business organizations see them as an excellent forum to publicize local products, crafts and tourism attractions. Organizers have also been looking beyond the Kathmandu valley rim and fanning out across the country to hold their highly successful events.

The National Industrial Trade Fair which opened in Pokhara on November 20 has been a huge success with 110,000 visitors and Rs 15 million in transactions recorded so far, said the organiser Pokhara Chamber of Commerce and Industry (PCCI).

The expo contains 290 stalls showcasing a wide range of agricultural products, handicrafts, information technology products, apparels, daily essentials and automobiles, among others. A separate pavilion named Made in Nepal features local wines, furniture, handicrafts and kiwi fruits. The exhibitors have offered discounts in a bid to attract customers.

“As domestic traders from various parts of the city and tourists are coming to observe the fair, it will be very helpful in promoting and branding local products,” said Rabindra Bahadur Praju, general secretary of the PCCI. The organiser has expected total sales of Rs 25-30 million from the fair.

Similarly, the Agriculture, Tourism and Industrial Trade Fair that kicked off in Kapilvastu on November 19 has been a huge draw, said the organiser. The expo displays agricultural products, daily essentials, clothes and handicraft products made by small-scale producers.  

Meanwhile, the first national Orange Business Expo is slated to start on December 17 in Dhankuta. The five-day expo aims to promote local oranges in the domestic and international markets.

The Pachhimanchal Regional Trade Fair is scheduled to start on December 4 in Bhairahawa. It aims to promote various local products including the 19 exportable items listed by the Nepal Trade Integration Strategy (NTIS). Organized by the Siddharthanagar Chamber of Commerce and Industry (SCCI), the event will consist of 300 stalls and a separate pavilion for the listed export products.

President Bishnu Prasad Sharma of the SCCI said that the fair would play a crucial role in the development of the national economy. “Various products like cement, steel, noodles, biscuit, oil, rice and pulse are produced in this region,” he said. The fair will also help to attract investors due to the Special Economic Zone (SEZ) recently opened in Bhairahawa, the first in the country. Exhibitors from Lumbini, Dhaulagiri and Gandaki zones will display their products and services at the fair. The SCCI will also be organising cultural and entertainment programmes to attract visitors. A Lumbini Tour Package is being offered as the main attraction of the event. The organiser expects 300,000 visitors and a turnover of Rs 100 million.


Published: 27-11-2014 10:18

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