Print Edition - 2017-02-04  |  Money Digest

Nordstrom drops Ivanka brand

- AFP, WASHINGTON

Feb 4, 2017-

US fashion retailer Nordstrom has dropped the Ivanka Trump line of shoes and clothing, citing slow sales after a campaign to boycott stores doing business with the new US president’s family. The retailer said that they “make buying decisions based on performance,” and cutting some of 2,000-plus brands that they carry “is part of the regular rhythm of our business”. “Each year we cut about 10% and refresh our assortment with about the same amount. In this case, based on the brand’s performance we’ve decided not to buy it for this season,” Nordstrom said in a statement released to US media. “Like with everything we buy, we make those decisions season by season.”

Published: 04-02-2017 08:52

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